Category: Social Media
-
What is Social Media?
According to Wikipedia, social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks. In plain English – “social media” is a term used to describe people engaging on a digital platform (e.g. Facebook, Twitter, Instagram and Reddit) . […]
-
7 Questions to ask before your organisation embarks on its Social Media journey
The pressure on organisations to get on social media platforms is huge but this pressure is not coming from customers or clients, it is coming from people within the organisation and external digital marketing experts. Good news! you don’t have to do Social Media – a website is all that your customers/clients demands of your […]
-
The top Social Networking sites in the world
Here’s a list of the top social networking sites in the world based on average monthly active users …. Social network Average Active Users Facebook 2,230,000,000 YouTube 1,900,000,000 Instagram 1,000,000,000 Qzone 563,000,000 Weibo 376,000,000 Twitter 336,000,000 Reddit 330,000,000 Pinterest 200,000,000 Ask.fm 160,000,000 Tumblr 115,000,000 Flickr 112,000,000 Google+ 111,000,000 LinkedIn 106,000,000 VK 97,000,000 Odnoklassniki 71,000,000 Meetup […]
-
Communication vs Engagement
Communication is almost the exact opposite of engagement. Communication Engagement You choose and control the channels You join somebody else’s channels You determine the rules of engagement You follow somebody else’s rules You assume that people reach out to you You reach out to communities and groups Social Media is about Engagement Engagement is about […]