Keeping up with new developments and trends in the digital marketing world means spending a lot of time reading and learning from various creative sources. Below are some of the places and people we follow to ensure that we are providing you with the best service in digital marketing.
- ADP: Private Sector Adds 155,000 Jobs in March; Annual Pay Up 4.6%on April 3, 2025 at 2:00 am
Private sector employment rose by 155,000 jobs in March, with annual pay increasing 4.6%, according to ADP’s latest report.
- Instacart Launches Will Call Delivery to Solve Supply Chain Disruptions for Foodservice Industryon April 3, 2025 at 1:20 am
Instacart has launched Will Call Delivery, a same-day fulfillment service designed to help foodservice distributors quickly handle urgent supply needs using Instacart’s shopper network.
- White House Close to Announcing Deal to Keep TikTok in Americaon April 2, 2025 at 11:19 pm
An announcement could come at any time...
- TikTok Merchants Can Now Sell Pre-Owned Sneakers in the Appon April 2, 2025 at 10:32 pm
Vintage sneakers are a significant trend in the app.
- 10 New YouTube Marketing Strategies With Fresh Examples For 2025 via @sejournal, @gregjarboeon April 2, 2025 at 10:00 pm
What worked on YouTube last year may be outdated now. Explore fresh tips and examples to help keep your video content relevant. The post 10 New YouTube Marketing Strategies With Fresh Examples For 2025 appeared first on Search Engine Journal.
- Why Amazon, AppLovin Independently Made Surprise Bid For TikTok And Its Algorithmon April 2, 2025 at 9:35 pm
Forrester Principal Analyst Kelsey Chickering said "TikTok without its algorithm is like Harry Potter without his wand - it's simply not as powerful."
- Diana Elbasha To Serve As Editorial Director Of Audience At 'Time'on April 2, 2025 at 9:33 pm
Elbasha will be tasked with expanding revenue and reach across social platforms.
- Waterloo Sparkling Waters Partners With Guy Fieri On 3 Seasonal Flavorson April 2, 2025 at 9:31 pm
The brand celebrated the new celebrity deal with a video starring the celebrity chef on its social media channels.
- Brands Continue To Invest More In Influencer-Led Campaignson April 2, 2025 at 8:30 pm
Brands remain determined to increase influencer marketing spend, according to a survey from the World Federation of Advertisers. The influencer marketing industry has grown over $22 billion since 2016 -- rising from $1.7 billion to $24 billion in 2024, based on reports by Sprout Social.
- Meta Announces New Partnership with UFCon April 2, 2025 at 7:58 pm
The partnership will see UFC share more exclusive content in Meta's apps.
- Meta And TikTok Urge Appeals Court To Throw Out Suits Over Teen Safetyon April 2, 2025 at 7:37 pm
Meta Platforms and TikTok are asking an appellate court to dismiss lawsuits over teen safety, arguing that Section 230 of the Communications Decency Act prevents the cases from moving forward.
- Meta Outlines Open Source Contributions in 2024 [Infographic]on April 2, 2025 at 7:31 pm
A full listing of Meta's contributions, especially on AI development.
- Report Looks at Consumer Expectations of Brands on Social in 2025on April 2, 2025 at 7:13 pm
Some pointers for your social media marketing strategy.
- How DoorDash Became Huge Starting With A $10 Domain Name via @sejournal, @martinibusteron April 2, 2025 at 6:59 pm
DoorDash co-founder shares three insights that can be used to build a stronger digital brand and improve search visibility The post How DoorDash Became Huge Starting With A $10 Domain Name appeared first on Search Engine Journal.
- Snapchat Launches Expanded Agency Partner Programon April 2, 2025 at 6:49 pm
A new program that'll enable agencies to showcase their Snap ads knowledge.
- Amazon Makes Last-Minute Bid for TikTok USon April 2, 2025 at 6:30 pm
Could Amazon expand its empire via the video app?
- Can Fortune Cookies Build A Pen Brand? Zebra Hopes Soon April 2, 2025 at 6:12 pm
We know we're not a top-of-mind brand," says Zebra Pen VP. "So, we look for creative ways to stretch our budget and reach new audiences."
- Google DeepMind’s AGI Plan: What Marketers Need to Know via @sejournal, @MattGSouthernon April 2, 2025 at 6:01 pm
Google DeepMind's AGI roadmap reveals how AI tools will evolve by 2030. Here's what it might mean for SEO, content creation, and advertising. The post Google DeepMind’s AGI Plan: What Marketers Need to Know appeared first on Search Engine Journal.
- College Athlete Sponsorship Deals Valued At More Than $1Bon April 2, 2025 at 5:24 pm
Apparel and accessories marketers made more than 470 deals from March 2024-March 2025, while technology companies made over 370, SponsorUnited notes.
- Movers and Shakers: Group M, Droga5, Saatchi & Saatchi, Adam & Eve, Reach, Wonderhood Studios and moreon April 2, 2025 at 4:00 pm
Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.
- Skai Unveils AI Agent For Commerce Mediaon April 2, 2025 at 4:00 pm
Acosta Group, Advantage Solutions, Tinuiti, and WaterWipes are among the first to use Celeste's advanced capabilities. The AI agent is in closed beta along with about 40 brands and agencies.
- The Botanist gin focuses on 'the now' as it backs brand overhaul with global campaignon April 2, 2025 at 2:00 pm
The rebrand was handled by The Elephant Room.
- Kona Big Wave Captures 'Aloha' Momenton April 2, 2025 at 2:00 pm
Duncan Channon produced the first product-focused campaign since the brand's relaunch in 2023.
- Finance of America Selects David&Goliath As Creative AORon April 2, 2025 at 2:00 pm
Future work, expected in Q2, will reshape perceptions of reverse mortgages.
- ‘Phantom’ reviews and unknown media spend: how agencies are left to pitch in the darkon April 2, 2025 at 1:55 pm
In two-fifths of pitches in 2024, brands did not reveal the media spend to agencies in advance. Should shops and consultants be demanding more information?
- Tanqueray No. Ten ad translates dreams into bespoke cocktailson April 2, 2025 at 12:28 pm
The campaign was created by VML.
- How To Identify Migration Issues Quickly Using AI via @sejournal, @makhyanon April 2, 2025 at 12:00 pm
Streamline your work by using the AI prompts provided to quickly find migration issues and ensure all aspects are addressed before launch. The post How To Identify Migration Issues Quickly Using AI appeared first on Search Engine Journal.
- The Independent launches content studioon April 2, 2025 at 11:56 am
The publication has also launched an AI-assisted news bulletin.
- Private View: Puma, Motorway, KFC, Butterkist, Women's Aid and Duracellon April 2, 2025 at 11:30 am
Creatives critique March's batch of ads.
- Pepsi launches campaign rating the sweetness of its cola – and puppies – with AIon April 2, 2025 at 11:05 am
The campaign was created by PepsiCo's in-house agency Sips & Bites.
- Generative AI And Social Media: Redefining Content Creation via @sejournal, @rio_seoon April 2, 2025 at 11:00 am
Learn the impact of AI on social media strategies, helping brands create captivating and engaging content effortlessly. The post Generative AI And Social Media: Redefining Content Creation appeared first on Search Engine Journal.
- How to Edit TikTok Videos: Tips to Create Content That Stops The Scrollon April 2, 2025 at 11:00 am
Here’s how to edit TikTok videos and tips for making your next video the best yet.
- Intuit QuickBooks ads focus on helping entrepreneurs realise ambitionson April 2, 2025 at 11:00 am
Campaign was created by FCB London.
- ‘It’s about tools and taste’: R/GA's creative chiefs on creativity, tech and the return to independenceon April 2, 2025 at 11:00 am
Tiffany Rolfe and Nick Pringle talk to Campaign about the critical relationship between creativity and AI.
- National Autistic Society ad takes docu-drama line to show real-life family's journeyon April 2, 2025 at 10:40 am
The campaign to mark World Autism Day, created by Don't Panic, features a father and daughter with autism.
- Rimowa unpacks creative reviewon April 2, 2025 at 10:30 am
The process is part of a statutory review.
- Google Explains SEO Impact Of Adding New Topics via @sejournal, @martinibusteron April 2, 2025 at 9:50 am
Google's Danny Sullivan explained what to expect, from an SEO perspective, when a site starts publishing on a completely new topic The post Google Explains SEO Impact Of Adding New Topics appeared first on Search Engine Journal.
- Google On Negative Authorship Signal And Mini-Site Reputation via @sejournal, @martinibusteron April 2, 2025 at 9:30 am
Google's Danny Sullivan used the metaphor of a mini-site to illustrate how Google might split the topical site reputation within a site The post Google On Negative Authorship Signal And Mini-Site Reputation appeared first on Search Engine Journal.
- Team behind Waitrose podcast launch production companyon April 2, 2025 at 9:30 am
The start-up launches with four clients, included Waitrose podcast Dish.
- UK new-business media rankings: final 2024 tallyon April 2, 2025 at 9:00 am
Publicis retains top spot in the media table.
- Fiverr Launches Freelancer Equity Program for Top U.S. Talenton April 2, 2025 at 1:54 am
Fiverr has launched a Freelancer Equity Program offering top U.S.-based freelancers up to $10,000 in company shares over four years.
- CLEAR Moves Payments and Billing to Stripe to Enhance Customer Experienceon April 2, 2025 at 1:28 am
CLEAR has partnered with Stripe to manage all billing and payments, streamlining transactions for its millions of customers across both online and in-person channels.
- YouTube Unveils New AI-Powered Hook Generator via @sejournal, @MattGSouthernon April 2, 2025 at 12:07 am
YouTube's new AI-powered hook generator helps creators combat viewer drop-off with three hook types. Learn how this tool can assist video retention and channel growth. The post YouTube Unveils New AI-Powered Hook Generator appeared first on Search Engine Journal.
- Peloton ad shows a break-up as fitness wake-upon April 2, 2025 at 12:01 am
Home-fitness brand rolls out third phase of ongoing campaign created by Special London.
- ASA bans OceanSaver ad over green claimson April 2, 2025 at 12:01 am
The ad first appeared in April last year.
- Accenture Song appoints Droga5 management team to run united UK creative agencyon April 2, 2025 at 12:01 am
Expanded shop incorporates former Karmarama business and will work with brands including Lidl and Suntory.
- YouTube Adds New Inspiration Elements, Easy Re-Posting of TikToks to Shortson April 1, 2025 at 11:47 pm
Some new prompts for your YouTube concepts.
- Newsmax Soars Over 2,000% In IPO After Two Dayson April 1, 2025 at 11:23 pm
Newsmax's stock closed on Tuesday at $233 a share - up 2,230% over its initial pre-market offering to retail investors at $10 a share.
- Ford, Detroit Lions Extend Partnershipon April 1, 2025 at 11:03 pm
The Detroit Lions posted a video featuring Coach Dan Campbell that announced the extension.
- Snapchat Partners With Wendy's To Test New, Conversational Ad Formaton April 1, 2025 at 10:35 pm
Snapchat first started testing Sponsored Snaps in October to accelerate the growth of its ad business by reaching users directly in their chat inboxes with vertical, full-screen branded content.